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Welcome to Ujjivan Small Finance Bank

Empowering every Indian with modern digital banking solutions — from savings to investments, all in one secure place.

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About Ujjivan Small Finance Bank

Ujjivan was founded in 2005 as a Non-Banking Financial Company (NBFC) with the goal of providing comprehensive financial services to the economically active poor. It was created to bridge the gap between the financial needs of low-income communities and the limited services available to them. Today, Ujjivan operates across 24 states and Union Territories, covering 209 districts, making it one of India’s largest microfinance institutions. It serves 2.77 million active customers through 469 branches and employs 7,786 staff members. The company has grown rapidly due to its strong strategy and has deliberately avoided expanding into regions prone to microfinance crises or areas with excessive lending activity.

On October 7, 2015, the Reserve Bank of India granted Ujjivan approval to establish a Small Finance Bank. Its business model is built around the Joint Liability Group (JLG) lending method, offering small, collateral-free loans to economically active women. It also provides individual loans to MSMEs. Ujjivan’s lending approach is integrated—combining robust backend systems and technology like that of a retail bank with customer engagement similar to a microfinance institution—allowing it to enhance efficiency and scale its operations effectively.

Board of Directors – Ujjivan Financial Services

  • K. R. Ramamoorthy

  • Abhijit Sen

  • Vandana Viswanathan

  • Sudha Suresh

  • Venkatesh Natarajan

  • Jayanta Basu

  • Amit Gupta

Products and Services

Ujjivan is a customer-focused organization committed to offering a wide range of user-friendly financial products and services. Every product is designed based on customer insights, extensive market research, feedback from pilot projects, and post-launch reviews. This continuous feedback loop ensures that Ujjivan delivers services that genuinely meet customer needs.

Accounts Offered by Ujjivan

Savings Accounts

1) Savings Account

A simple and flexible savings account designed to meet the daily banking needs of customers.

Key Features:

  • No minimum balance or minimum deposit required

  • ATM/Debit card included with unlimited use at Ujjivan ATMs

  • 6 free ATM transactions per month at other bank ATMs

  • Interest: 4% per annum, calculated daily and credited quarterly

  • Free SMS alerts, NEFT, RTGS, and online banking facilities

2) Minor Account

A savings account for minors, operated jointly with a guardian.

Key Features:

  • No minimum deposit or average monthly balance requirement

  • Operated by the guardian until the minor becomes an adult

  • Unlimited Ujjivan ATM usage + 6 free transactions at other bank ATMs

  • Interest: 4% per annum, calculated daily and credited quarterly

  • Free SMS alerts, NEFT, RTGS, etc.

3) Basic Savings Bank Deposit Account (BSBDA)

A no-frills account for essential banking needs.

Key Features:

  • No minimum balance or minimum opening amount

  • 4 free transactions per month across all channels

  • NEFT & IMPS enabled

  • Interest: 4%, calculated daily and credited quarterly

4) Basic Savings Bank Deposit Small Account

An account that can be opened without full KYC documentation.

Key Features:

  • No minimum balance or opening deposit required

  • Valid for 12 months

  • Interest: 4% per annum, calculated daily

  • Maximum balance limit: ₹50,000

  • Maximum withdrawal/transfer: ₹10,000

  • Maximum yearly deposits: ₹1,00,000

Current Accounts

Ujjivan offers current accounts tailored for small businesses and entrepreneurs.

1) Regular Current Account

  • Opening deposit: ₹1,000

  • Monthly Average Balance (MAB): ₹5,000

  • 50 free cash withdrawals per month

  • Free cash deposits up to ₹75,000

  • 50 free cheque leaves per quarter

  • Rupay Classic debit card included

  • Free bill payments, transaction alerts, NEFT/RTGS/IMPS access

2) Premium Current Account

  • Opening deposit: ₹1,000

  • MAB: ₹10,000

  • 100 free cash withdrawals per month

  • Free cash deposits up to 10× previous month’s MAB

  • 100 free cheque leaves per quarter

  • Rupay Classic debit card

  • Overdraft facility available

Advantages:

  • Lower average balance requirements compared to other banks

  • Unlimited Ujjivan ATM transactions

  • More free cheque leaves

  • Multi-channel transactions (ATM, branch, mobile, net banking)

Institutional Accounts

Institutional Savings Account

  • No opening deposit or average balance requirement

  • Unlimited withdrawals

  • Interest: 4% per annum, credited quarterly

  • Free passbook, 25 cheque leaves, SMS alerts, bill payments

Institutional Current Account

  • No opening deposit or balance requirement

  • Free cash deposits up to 15× previous month’s balance

  • Free passbook and monthly statements

  • Free 50 cheque leaves

  • SMS alerts, bill payments, and other banking facilities

Deposit Schemes

Fixed Deposits

  • Minimum deposit: ₹1,000

  • Tenure: 7 days to 10 years

  • Interest payout: monthly, quarterly, half-yearly, annually, or at maturity

  • Partial withdrawal and premature closure allowed

  • Senior citizens earn +0.5% extra interest

Recurring Deposits

  • Minimum monthly deposit: ₹100

  • Tenure: 6 months to 10 years

  • Quarterly interest payout

  • Premature closure allowed

  • Senior citizens earn +0.5% extra interest

  • Deposits can be made at any Ujjivan branch

Micro Loans

Ujjivan offers both group and individual micro loans tailored to the needs of economically active customers.

1) Group Loans (Joint Liability Group Model)

Purpose-based loans such as:

  • Family Loan

  • Business Loan

  • Business Top-Up Loan

  • Agriculture & Allied Loan

  • Education Loan

  • Emergency Loan

  • Loyalty Loan

Loan Amount: ₹2,000 to ₹50,000
Interest Rate: 21.25% (reducing balance)
Tenure: 1–2 years
Processing Fee: 1% + taxes

2) Individual Micro Loans

Purpose-based loans for customers who do not require group guarantees.

Loan types include:

  • Livestock Loan

  • Business Loan

  • Home Improvement Loan

  • Agriculture Loan

  • Higher Education Loan

Loan Amount: ₹51,000 to ₹1,50,000
Tenure: 6–36 months
Interest Rate: 23.25% (reducing balance)
Processing Fee: 1–2% + taxes

Home Loans & Loans Against Property

1) Construction and Purchase Loans

  • Loan Amount: ₹2,00,000 – ₹15,00,000

  • Tenure: 24 – 180 months

  • Interest Rate: 12.75% to 15.75% (reducing balance)

  • Processing Fee: 1.5–2% + taxes

2) Home Improvement Loans

  • Loan Amount: ₹2,00,000 – ₹7,00,000

  • Tenure: 24 – 120 months

  • Interest Rate: 17.75% (reducing balance)

  • Processing Fee: 2% + taxes

Small Business Loans

Unsecured Business Loans

For micro/small businesses with turnover:

  • Trading: ₹20 lakh+

  • Manufacturing: ₹18 lakh+

  • Services: ₹15 lakh+

Loan Amount: ₹1,50,000 – ₹3,00,000
Interest Rate: 24%
Tenure: 1–3 years

Loan purposes include:

  • Working capital

  • Purchasing stock

  • Cash flow management

  • Short-term repayments

  • Equipment purchase

  • Office/shop renovation

  • Debt consolidation

Unsecured & Secured Enterprise Loans

Eligible turnover:

  • Trading: ₹40 lakh+

  • Manufacturing: ₹35 lakh+

  • Services: ₹20 lakh+

Unsecured Enterprise Loans

  • Loan Amount: ₹1,50,000 – ₹3,00,000

  • Tenure: 12–36 months

  • Interest: 24% per annum

Secured Enterprise Loans

  • Loan Amount: ₹3,00,000 – ₹10,00,000

  • Tenure: 3–7 years

  • Interest: 19.75% per annum

Customer Centric Organization

As of 30th September 2015, Ujjivan achieved an impressive customer retention ratio of 89.18%, demonstrating its strong customer-centric approach and commitment to meeting client needs. The dedicated Service Quality Department manages all customer feedback and grievances, ensuring quick resolutions and continuous improvement.

Ujjivan’s focus on service excellence has earned it several awards and recognitions. For five consecutive years, it has been listed among the Top 25 Companies to Work For in India by the Great Places to Work Institute in association with The Economic Times.

The high retention rate is supported by innovative credit processes, efficient field operations, and strong back-end systems. Key factors driving customer loyalty include:

  • Robust and independent credit approval systems

  • Advanced Document Management System enabling quick loan processing

  • Strong customer feedback and grievance redressal mechanisms

  • Transparent terms, conditions, and processes

  • Retention interviews for dropout or dormant clients at branch level

  • Customer retention campaigns across all locations

Partnership with Parinaam Foundation

Ujjivan Financial Services has a strategic partnership with the Parinaam Foundation to address poverty holistically. Both organizations recognize that low-income women and their families need more than financial support to overcome poverty. Together, they assist urban and semi-urban poor households by offering programs in:

  • Education

  • Healthcare

  • Livelihood development

This integrated support system helps families improve their overall quality of life.

Fair Practices Code at Ujjivan

Ujjivan follows strict principles of transparency, ethical conduct, and responsible lending. Its Fair Practices Code ensures consistent and customer-friendly services across all branches.

1. Integrity

Ujjivan aims to deliver high-quality financial services that genuinely enhance customer welfare. All services are provided with dignity, equity, ethics, transparency, and cost-effectiveness.

2. Quality of Service

The organization is committed to delivering timely, relevant, and convenient services. Professionalism, non-discrimination, honesty, and customer-centricity form the foundation of its operations.

3. Transparency

Customers receive accurate and complete information about all products and services. Ujjivan also educates clients and stakeholders to ensure they fully understand the financial offerings available to them.

4. Fair Practices and Ethical Behavior

Ujjivan protects clients from fraud, misrepresentation, and unethical practices. All loan recovery and lending processes are conducted fairly, ensuring clients’ dignity is respected. Staff members are trained extensively to follow ethical guidelines.

5. Privacy of Client Information

Ujjivan maintains strict confidentiality of customer information. Data is shared only with authorized staff members and only with the customer’s consent and knowledge.

6. Feedback and Grievance Redressal Mechanism

Ujjivan provides both informal and formal channels for feedback and suggestions. The organization regularly reviews service impact to improve client experiences.

Customers can resolve grievances through a structured three-level mechanism:

  • Level 1: Customer Relationship Manager at the branch

  • Level 2: Customer Service Helpdesk (Toll-free: 180030102121)

  • Level 3: Grievance Redressal Officer